How Much Do Real Estate Agents Really Make in Canada?

by Riccardo Manazza

The average real estate agent in Canada earns between $60,000 and $120,000 per year, depending on location, experience, and market activity. Top producers in competitive regions like the Okanagan Valley or Greater Vancouver can exceed $250,000 – $500,000 annually, while new agents typically earn less during their first one to two years.


Understanding How Realtor Income Works

Unlike salaried positions, real estate income is commission-based. Agents earn a percentage of each completed transaction, typically 2.5% – 3% per side of a home sale.
In a $700,000 sale, that’s about $17,500 – $21,000 before brokerage splits, expenses, and taxes.

Two agents could sell the same number of homes and earn very different amounts depending on their brokerage model, split structure, and business systems.

For example, an agent at a traditional brokerage might keep 60–70% of their commission, while agents at eXp Realty—a global, cloud-based brokerage—can retain up to 80–100% depending on their production level, mentorship status, and stock equity programs.


Average Realtor Income Across Canada

Earnings vary widely by province and region:

  • British Columbia: $80,000 – $150,000 (High home values & steady turnover)

  • Ontario: $70,000 – $130,000 (Dense population, strong resale market)

  • Alberta: $60,000 – $100,000 (Volatile energy economy affects volume)

  • Quebec: $55,000 – $90,000 (Balanced market, slower appreciation)

  • Atlantic Canada: $40,000 – $75,000 (Lower prices, fewer transactions)

In smaller but active markets like Penticton and the South Okanagan, the average agent might close 10–15 deals per year. Strong marketing, community connections, and a focus on client experience often make the difference between surviving and thriving.


What Top Agents Do Differently

The best REALTORS® in Canada share one thing in common: they treat real estate like a business, not just a job.
They build systems and brands that multiply their reach and results.

Here’s what sets top agents apart:

  • Consistent lead generation through CRM automation, social media, and referral networks

  • Hyper-local expertise — knowing every neighborhood, school, and zoning update

  • Strong negotiation and marketing skills

  • Team or partnership leverage to handle higher volume efficiently

  • Continuous education and mentorship to stay ahead of market trends

Many high producers—including right here in the Okanagan—combine real estate with investment portfolios, passive referral income, and eXp Realty’s stock and revenue share programs, further boosting their annual earnings and long-term wealth.


Expenses That Impact Net Income

A Realtor’s gross commissions aren’t take-home pay. Agents cover business costs such as:

  • Brokerage fees, marketing, and MLS dues

  • Professional photography, staging, and advertising

  • Client gifts, vehicle expenses, and continuing education

After these deductions, most agents retain 50–60% of gross commissions as net income. Smart budgeting and automation help top agents protect their profit margins.


How to Increase Your Income in Real Estate

For new or mid-career agents aiming higher, the keys are:

  1. Define your niche — first-time buyers, retirees, or investors

  2. Track market metrics weekly — listings, price changes, absorption rates

  3. Build a personal brand online — website, SEO, Google Business Profile

  4. Leverage partnerships — mortgage brokers, stagers, financial advisors

  5. Adopt AI and CRM tools to stay consistent with follow-ups

Using AI tools (like this blog strategy) can dramatically expand your reach while freeing up more time for client service.


The Future of Realtor Earnings in 2025 and Beyond

The Canadian real estate industry is shifting toward digital efficiency and global collaboration.
Agents who embrace automation, online branding, and cloud-based brokerages like eXp Realty are positioned for higher profitability and international opportunities.

Referral-based income, content marketing, and worldwide agent attraction networks are creating new revenue streams. The best REALTORS® in 2025 won’t just sell homes—they’ll operate full-scale, technology-driven real estate enterprises.


Final Thoughts

So, how much do real estate agents really make in Canada?
It depends on the effort, systems, and strategy behind each transaction. Whether you’re a new agent or a homeowner curious about the profession, one thing is clear: real estate rewards those who build systems, relationships, and consistent action.


Ready to Connect?

If you’re thinking about buying, selling, or joining a forward-thinking real estate team, I’d love to connect.
I’m Riccardo (Rico) Manazza, REALTOR® with eXp Realty | South Okanagan, and part of the My Property Central Real Estate Group — helping clients and agents succeed across Penticton, Oliver, Osoyoos, and beyond.

💬 Reach out anytime:
📞 Call or text: 236-457-4230
📧 Email: rico@mypropertycentral.ca
🌐 Website: www.riccardomanazza.realtor
🏡 Explore more lifestyle stories: livingintheokanagan.ca
🤝 Team & listings: mypropertycentral.ca
📅 Book a meeting: Book A Call with Rico

Let’s Stay Connected

If you enjoyed this article or want to stay in touch with what’s happening in the South Okanagan real estate market, let’s connect online:

📸 Instagram: @riccardo_manazza_exp_realty
📘 Facebook: @riccardo.manazza.exp
💼 LinkedIn: Riccardo (Rico) Manazza

Follow for weekly market updates, behind-the-scenes insights, and tips from one of the Most dedicated REALTORS® in the Okanagan with eXp Realty and the My Property Central Real Estate Group.

 For immediate assistance or to schedule a showing, contact my assistant (available 24/7) at 236-500-6778.

Disclaimer

This article is for informational purposes only and should not be considered financial or legal advice. Eligibility criteria and program details are subject to change. Always consult with a qualified mortgage professional and licensed REALTOR® for the most current information.

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Riccardo Manazza
Riccardo Manazza

Agent | License ID: RE603392

+1(236) 457-4230 | riccardo.manazza@exprealty.com

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